ZB DesignsElegance in every stitch

Service

Embroidery digitising, done by hand.

Digitising is not converting a file. It is deciding, for every shape in your logo, how thread should behave on the fabric you are running — and then building the file so the machine does that reliably, on garment number one and garment number four hundred.

The craft

Six decisions that decide whether a file is any good.

None of these are settings you can leave on default. This is what an experienced digitiser is actually being paid to judge — and what an auto-digitiser guesses at.

Satin arch over a fill block, with the run detail underneath
  1. Underlay

    The stitches nobody sees. They anchor the fabric, stop the top layer sinking into a knit, and stabilise the shape before the fill goes on. Wrong underlay is why a design looks fine on a woven and terrible on fleece.

  2. Density

    How tightly the stitches pack. Too loose and the garment shows through, too tight and you get a stiff plate that puckers and breaks needles. It changes with fabric, with element size, and with thread weight.

  3. Pull compensation

    Thread pulls fabric inward as it sews, so shapes come out narrower than you drew them. We widen elements per-direction to cancel it. Skip this and your outlines end up sitting inside your fills.

  4. Stitch type and angle

    Satin for columns, fill for areas, run for fine detail — and an angle chosen so light catches the design the way you want. Angle changes are also how you stop a large fill looking like a flat sheet of plastic.

  5. Sequence

    What sews first. Good sequencing anchors the fabric progressively, keeps registration tight, and cuts thread changes down so your operator is not stopping every ninety seconds.

  6. Trims and jumps

    Every unnecessary trim is a stop, and every unclipped jump is a thread somebody has to cut off by hand on every garment. We tidy these deliberately, and it is one of the first things you will notice about a hand-punched file.

A fair comparison

Auto-digitising is not useless. It is just not this.

One-click digitising in modern software is genuinely decent at large, flat, single-colour shapes. Give it a two-inch wordmark with 4pt text, a knit polo and a client who will count the garments, and it falls apart in predictable ways: even density everywhere, underlay it guessed, no compensation, and a sequence that trims constantly.

If a job is genuinely simple we will tell you it is simple. We just will not charge you hand-punch prices for a button press.

Small text under 5mmSet node by node
DensityPer element, per fabric
Pull compensationPer direction, not global
UnderlayChosen for the garment
Trims & jumpsCleaned by hand
Colour sequencePlanned to reduce changes
Sew-out checkBefore it leaves us

Delivery

Formats, worksheet, preview.

Tell us your machine and we send the right file. Not sure? Say the brand and model and we will work it out — the list below covers almost every commercial head in use.

EMB  Wilcom sourceThe editable master. Ask for it if you ever want the design changed.
DST  TajimaThe universal one. Reads on almost every commercial head made since the nineties.
PES  Brother, BabylockCarries thread colours with it, so PR-series machines show the right sequence.
JEF  JanomeMC series and the Elna equivalents.
EXP  Melco, BerninaMelco EMT and Bernina Artista both take this.
VP3  Husqvarna Viking, PfaffThe newer Viking format. VIP on request for older heads.
HUS  Husqvarna VikingOlder Designer machines that will not read VP3.
XXX  SingerSinger XL and Futura.
CND  Melco condensedCondensed outline format, still asked for by older Melco shops.
PDF  AnyPrinted worksheet: colour sequence, stitch count, dimensions, thread notes.
JPG  AnyFlat preview to send a client for sign-off.
PNG  AnySame preview with a transparent background, for mock-ups.

Next step

Send the logo. Get a price and a time back.

No form-filling marathon and no sales call. Attach whatever artwork you have, tell us the size and the machine, and you will get a number and a delivery time in the reply.

Or email orders@zbpunch.com — orders taken 24/7 — someone is on chat almost all day.